Case Studies
Deep Dives Into Design Work
These case studies highlight where I led high-impact projects, shaped design strategy, and collaborated cross-functionally to deliver meaningful user and business outcomes.
SERP API — Wynd Labs
Re-designed a static experience into a self-service AI data platform.
DoorDash Trust Messaging
Defining a new trust messaging system across core delivery surfaces.
FB Messenger — Metaverse
Exploring Messenger's role in the emerging metaverse and immersive social experiences.
Grass Rewards
Designed a gamified crypto rewards experience for the Grass data scraping network.
Facebook Profile Switching
Led the design architecture for switching between personal, professional, and business profiles.
Boxx App — Onboarding Journey
Designed the end-to-end onboarding user journey for the Boxx fitness app.